#imTOOLS: Make My Persona by HubSpot

I’ll admit, it takes a lot of time and work to really define your target audience and build a persona for each one that you and your team can visualize as if they were standing right in front of you.

Business

#imNEWS: Improved Google Images Data in Google Analytics

ortunately, most businesses that rely on Google Analytics wouldn’t have a clue as to how much traffic their website actually gets from Google Images as this information has always been lumped in with Google organic search traffic.

News

What Does an Effective Content Marketing Campaign Look Like?

And if you don’t…you’re not alone. I’ve realized that very few people, even experienced marketers, grasp the basics but know very little of what a comprehensive content marketing campaign actually entails.

Content Marketing

Rebranding? Here’s the Game Plan You’re Going to Need

I totally get it. I have been talking about rebranding imFORZA for well over 4 years now for the same excuses you’ve probably come up with for not pulling the trigger on yours.

Internet Marketing

Blog

#imTOOLS: SparkScore – Twitter Influence Measurement Tool

Social Media Marketing

#imTOOLS: Make My Persona by HubSpot

Business

#imNEWS: Improved Google Images Data in Google Analytics

News

What Does an Effective Content Marketing Campaign Look Like?

Content Marketing

Rebranding? Here’s the Game Plan You’re Going to Need

Branding

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